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Opinion Piece

How Recession Affects Luxury Lifestyle Influencers

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Opinion Piece

How Recession Affects Luxury Lifestyle Influencers

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Opinion Piece

How Recession Affects Luxury Lifestyle Influencers

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Opinion Piece

How Recession Affects Luxury Lifestyle Influencers

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Company Updates

The Gigapay Community: Empowering European Creators, Boosting Innovation and Growth in the Creator Economy.

Are you interested in the creator economy and are curious about the future? Look no further than Gigapay's newly launched Creator Community.

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Entrepreneurship

Meet Kiel Berry, former EVP at Linkin Park's Machine Shop Co. now Founder of Mission One Capital.

At The Venture City summit 2023, Gigapay had the pleasure of connecting with Mission One Capital and its founder Kiel Berry. With a successful career in investment banking in New York and London, and even traveling the world as the EVP of Linkin Park's Machine Shop Co., Kiel Berry brings a wealth of experience and insights to the table.

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Influencer Marketing

Cultivate Success: 5 Tips for Building Strong Relationships with Content Creators

To create a successful influencer marketing strategy, it's crucial to treat content creators as valuable colleagues and build positive relationships with them. In this blog post, we'll share five tips for building a thriving work environment that benefits both your influencer marketing strategy and your content creators.

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Events

Gigapay Takes on Miami: Connecting with Startups and Thought Leaders at Venture City Summit 2023

Gigapay attends Venture City summit and interviews Jeanine Suah, Head of Community at Brex, who shares insights about their all-in-one finance tool supporting venture-backed startups. With a community of over 10,000 founders, Brex adds value through introductions, resources, and opportunities. Jeanine emphasizes in-person connections and her personal success as a LinkedIn influencer. TVC and Brex are making a real difference in the startup community.

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Legal Lingo

Navigating the Legal Landscape of Influencer Marketing: The Importance of defining your relationship with the influencer

Collaborating with an influencer is not always as easy as it seems and may require you to think outside of the box. The type of agreement you need will be influenced by the relationship between you two. Taking the time to create a comprehensive agreement will set the stage for a successful collaboration. To ensure a smooth process, it's essential to keep in mind key factors when planning to work with an independent worker. Brands tend to work with influencers providing services as independent workers.

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Influencers

Influencer In Focus: @wulfsliv

Our next guest, Wulf, the creator behind @wulfsliv, with more than 246K followers, shares his experiences as a content creator, including brand partnerships, collaborations, and the perks of being recognized on the street.

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Company Updates

Mário Rodrigues Named New Head of Marketing at Gigapay

Mário Sérgio Rodrigues has been announced as the new Head of Marketing at Gigapay. Mário will be coordinating Gigapay’s marketing operations and building a team of marketing professionals to develop and execute marketing strategies focused on expansion and awareness of Gigapay. 

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Legal Lingo

What you need to know about Agreements with Digital Creators

Agreements are important for brands to leverage the power of digital creators. Are you planning to start working with a digital creator or are you already working with digital creators and wondering how and why you should draft an agreement? Then this article is for you.

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Creator Economy

Tax Implications for UK Creators: HMRC’s Wake Up Call and How Gigapay Can Help

Learn about the tax implications for online content creators and marketplace traders. HMRC's latest crackdown could affect those unaware of their tax obligations. Find out more here.

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